Apache plume Apache-plume is a slender, upright, semi-evergreen shrub, standing 2-to-6 feet tall. It has white flowers and silvery puffs of fruit heads, borne at the tips of very dense, twiggy branches. Dark green leaves (silver beneath) contrast well with the loose clusters of fragile, white, apple blossom-like flowers. Distinctive, pink, feathery plumes characterize the persistent fruit. It blooms May through December, requires very little water and loves dry, gravelly, caliche soil. It also thrives in loam, clay and sand. Vigorous in heat and cold, it is easy to grow and drought-tolerant.