Mineral Wells Index, Mineral Wells, TX

Online Only

June 22, 2012

Many lawmakers not mentioning word 'Congress' in campaign ads

Across the country, something is missing from the campaign ads of men and women running for Congress: the word "Congress."

Likewise, "Senate," "senator" and "representative" are making only rare cameos in these campaign ads. The absence is especially pronounced in the case of incumbents who are asking voters to re-elect them in November.

"How do you go from working in a family seed business in Iowa to fighting for Iowans at the highest levels?" a narrator intones in an ad for Rep. Tom Latham, R-Iowa.

The highest levels of what, exactly? The ad notes that Latham took "Iowa common sense" to Washington and voted against the stimulus package — but never exactly spells out that he has served at the highest levels of the U.S. government — in Congress — since 1995.

There are years when incumbents can tout their experience and legislative achievements as they seek re-election. This is not one those years, as the approval ratings of the gridlocked Congress have begun to approach the popularity of pond scum among an increasingly disenchanted electorate.

The result is that consultants and strategists who run congressional campaigns appear to be employing some artful ad copy to avoid mentioning that their candidates are members of Congress. "They don't use their title. They don't refer to their years of service. They don't show pictures of themselves in committee meetings," said Stuart Rothenberg, a nonpartisan congressional analyst, explaining the incumbent-as-outsider strategy. "They have to acknowledge the anger, the frustration. They've got to run as agents of change," he said.

Rep. Rick Berg, R-N.D., who is running for the Senate, appeared in a campaign ad earlier this year with his mother, Francie.

Text Only
Online Only
  • VIDEO: Moose charges snowmobile, flees after warning shot

    While snowmobiling in New England, Bob and Janis Powell of Maine were charged by a moose and caught the entire attack on camera.

    April 21, 2014

  • Do your genes make you procrastinate?

    Procrastinators, in my experience, like nothing better than explaining away their procrastination: General busyness, fear of failure, and simple laziness are just a handful of the excuses and theories often tossed around. Now researchers from the University of Colorado Boulder have added another option to the list: genetics.

    April 21, 2014

  • Why do wolves howl?

    Of all the myths that dog the wolf, none is more widely accepted than the idea that wolves howl at the moon. Images of wolves with their heads upturned, singing at the night sky, are as unquestioned as a goldfish's three-second memory or a dog's color-blindness (both also myths).

    April 18, 2014

  • Smartphone kill switches are coming

    Smartphones need kill switches. It's a relatively easy solution to the pricey (and irritating) problem of smartphone theft. But who would have thought that the big carriers would team up with Apple, Google, Microsoft, Nokia, Samsung and lots of other manufacturers to voluntarily begin adding the technology by July 2015? The cooperative spirit! It makes so much sense!

    April 18, 2014

  • Biggest student loan profits come from grad students

    This week, the Congressional Budget Office projected that the federal government would earn roughly $127 billion from student lending during the next 10 years.

    April 18, 2014

  • Screen shot 2014-04-18 at 4.44.15 PM.png Paint, doodle and sketch: 3 apps for art lovers

    In the absence of a palette of watercolors and a sketchpad, these three apps can fill in as your art supplies of choice.

    April 18, 2014 1 Photo

  • touch.jpg Divorce is on the rise, and it's the baby boomers' fault

    A new paper from demographers at the University of Minnesota found that the age-standardized divorce rate has actually risen by an astonishing 40 percent since 1980.

    March 29, 2014 1 Photo

  • barbour021614.jpg No shows escaped death by Craigslist killer

    The young woman who says she was driven by satanic spirts to commit a cross-country murder spree over the last six years says authorities are not taking her claims seriously and that she tried to lured other central Pennslyvania men into her death snare with online companionship ads but they didn't show up.

    March 29, 2014 1 Photo 2 Stories

  • firefighters.jpg VIDEO: Firefighters sing song from 'Frozen' to calm girl stuck in elevator

    Firefighters in Reading, Mass., sing the Disney power ballad known by children everywhere -- "Let It Go" -- to calm a 4-year-old stuck in an elevator.

    March 29, 2014 1 Photo

  • dog-sunglasses.jpg Do animals have a sense of humor?

    Right now, in a high-security research lab at Northwestern University's Falk Center for Molecular Therapeutics, scientists are tickling rats. Their goal? To develop a pharmaceutical-grade happiness pill. But their efforts might also produce some of the best evidence yet that humor isn't something experienced exclusively by human beings.

    March 29, 2014 1 Photo

Featured Ads
Mineral Wells Index


Click on a photo to visit our SmugMug page

Front page
Seasonal Content
AP Video
Bon Jovi Helps Open Low-income Housing in Philly Pipeline Opponents Protest on National Mall Hagel Gets Preview of New High-tech Projects S.C. Man Apologizes for Naked Walk in Wal-Mart New Country Music Hall of Fame Inductees Named 'Piles' of Bodies in South Sudan Slaughter New Yorkers Celebrate Cherry Blossom Blooms SCOTUS Hears Tv-over-Internet Case Justice Dept. Broadening Criteria for Clemency Chief Mate: Crew Told to Escape After Passengers 'Miss Meadows' Takes Holmes Back to Her Roots Biden: Russia Must Stop Talking, Start Acting David Moyes Out As Manchester United Manager Raw: Leopard Bites Man in India Iowa College Finds Beauty in Bulldogs High Court to Hear Dispute of TV Over Internet Stowaway Teen Forces Review of Airport Security
Hyperlocal Search
Premier Guide
Find a business

Walking Fingers
Maps, Menus, Store hours, Coupons, and more...
Premier Guide
Stocks
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
Must Read